Content Strategy (Elective)
This module focuses on how to manage content as a strategic business tool. You’ll learn to plan, create, distribute, and govern content across channels to drive long-term engagement and achieve business objectives.
Overview
COURSE DESCRIPTION
This module focuses on how to manage content as a strategic business tool. You’ll learn to plan, create, distribute, and govern content across channels to drive long-term engagement and achieve business objectives.
- Topics Covered: Content planning, content lifecycle, governance, tone of voice, performance analysis
- Duration: 2 months
- Delivery Format: Online and weekend sessions
Fee Breakdown:
- Tuition Fee: ₦150,000
- Exam Fee: ₦10,000
- CIM UK Fee: £135
- One-Time Registration Fee: ₦10,000
- Total (Returning Student): ₦160,000 + £135
- Total (New Student): ₦170,000 + £135



